Influence: How Salespeople Use Your Mental Shortcuts Against You


đź”— a linked post to mymoneyblog.com » — originally shared here on

I often think about what makes me dislike the “sales” part of being an entrepreneur, and this article outlines exactly why.

The article is a summary of Robert Cialdini’s book “Influence: The Psychology of Persuasion”, and gives six examples of how people can convince you into thinking, acting, and consuming a certain way.

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